• Innovative radio advertising for your business.
    No commercial breaks.
    Only your message. All day.
INTRODUCING

Direct Hits: A Radio Advertising Revolution

A direct hit is our exclusive, integrated, concise, and impactful advertising model that continuously reaches our listeners the entire day without interrupting programming.

No Commercial Breaks

Listeners don't want them. Advertisers don't get enough value from them. So we got rid of them! We'll never package your message into a commercial break with others.

Exclusive Advertising

Only four 15-second ad slots every hour—each airing independently and exclusively. Whether you purchase one or all four, every ad guarantees exclusive exposure for your business.

Seamless Integration, Frequently

Your message is seamlessly integrated into the programming our listeners tune in for! And they'll hear it no matter when they tune in. No more guessing the best time of day to buy advertising.

Expect and get more from radio advertising.
Make your advertising a direct hit!

Exclusive.

Your message isn’t just one among many—it’s the only one. On your advertising day(s), your business becomes the sole focus, with no other ads competing for attention. This exclusivity gives your brand the undivided spotlight it deserves, forging a deeper connection with our engaged audience. When your message is the only one, it’s heard, it’s remembered, it’s acted upon - it's a direct hit.

Impactful.

True impact isn’t just about crafting a great message—it’s ensuring that message is heard frequently and consistently throughout the day. That’s why we offer up to 96 direct hits per day, airing 4 times an hour. No matter when listeners tune in, they’re going to hear your message. This consistent exposure keeps your brand top-of-mind, making your advertising not just memorable, but truly transformative.

Integrated.

We believe advertisements should be an integral, memorable part of the experience—not an interruption. That’s why we seamlessly weave your message into our programming. Instead of disrupting the content, your business becomes a natural part of it, enhancing the listener’s experience. This integrated approach keeps our audience engaged and ensures that your message resonates deeply, without ever feeling intrusive.

Concise.

Brevity is everything. Our direct hits are designed to be concise, 15-second impactful ads that deliver your brand’s message quickly, effectively, and frequently. By getting straight to the point, we ensure that your message grabs attention and stays with our listeners long after they’ve heard it.

Sounds great, right? It also looks great!

K·Hits 106 is the only commercial HDRadio station serving Minot & north central North Dakota.
Elevate your brand — directly onto every automobile dashboard with HDRadio!



Take a break from commercial breaks!

Your customers are listening. Get your message on the air in 4 steps.

STEP 1

Select Days

Select the number of consecutive days to advertise your business.

STEP 2

Build Direct Hit

Create your script, choose your voiceover, and setup your direct hit.

STEP 3

Pay Online

Pay for your campaign. (Flex payments & discounts for longer campaigns.)

STEP 4

Monitor & Manage

Get status updates, make changes, and monitor your campaigns.

Direct Hit Campaign Prices

We don’t hide our advertising prices. We advertise them!
The longer you advertise, the less you pay per ad.
Invest in longer campaigns to maximize your brand’s exposure and reduce your cost per ad.

Current Rate Sheets

1 exclusive ad per hour MOST POPULAR

Duration Total Investment Total Ads Total Time Cost Per Ad
Daily $99 24 (12 peak-hour ads) 6 minutes $4.13
Weekly $688
168 (84 peak-hour ads) 42 minutes $4.10
Monthly (30 days) $2,880
720 (360 peak-hour ads) 360 minutes $4.00

2 exclusive ads per hour

Duration Total Investment Total Ads Total Time Cost Per Ad
Daily $197 48 (24 peak-hour ads) 12 minutes $4.10
Weekly $1,360
336 (168 peak-hour ads) 84 minutes $4.05
Monthly (30 days) $5,688
1440 (720 peak-hour ads) 720 minutes $3.95

All 4 exclusive ads per hour BEST VALUE

Duration Total Investment Total Ads Total Time Cost Per Ad
Daily $390 96 (48 peak-hour ads) 24 minutes $4.07
Weekly $2,688
672 (336 peak-hour ads) 168 minutes $4.00
Monthly (30 Days) $11,232
2,880 (1,440 peak-hour ads) 720 minutes $3.90

À la carte flat-rate advertising

Choose the number of ads you’d like and schedule them to run at the times that suit your needs. This traditional radio advertising model offers straightforward, flexible pricing without the same level of exposure and impact as continuous all-day advertising. (Minimum of 5 ads, subject to availability)

Peak Hours
(6 am - 7 pm)

$12 per ad

Non-Peak Hours
(7 pm - 6 am)

$5 per ad

Frequently Asked Questions

Our direct hit advertising model is a data-driven solution to the issue of diminishing results with traditional radio advertising. We’re confident in the power of our format because it’s backed by research and designed to cut through the noise. We understand the need for you to see results firsthand. That’s why we offer flexible advertising durations, so you can start with a shorter campaign and scale up as you realize the impact. We believe in the value we’re offering, and we’re here to partner with you to ensure your success.

It might seem like it, but what we're offering is fundamentally different. Traditional ads interrupt the listener’s experience, often leading to disengagement. Our integrated approach ensures that your message is part of the content the listeners love, making it more engaging and memorable. It’s not just about selling air time; it’s about enhancing the listener’s experience in a way that benefits your brand.

Yes! Exclusivity is a powerful tool. When your message isn’t competing with other ads, it stands out. Studies show that repeated exposure is crucial for brand retention. The "Rule of 7," as per the Advertising Research Foundation, indicates that a prospect needs to hear a message at least seven times before taking action. Exclusivity ensures our audience is hearing your message and hearing it often.

Absolutely. Our 15-second format is based on the understanding that brevity is key in today’s fast-paced world. Research from Microsoft shows that human attention spans are now around 8 seconds, so a concise, well-crafted message is more likely to be absorbed and retained. Think of it like a great elevator pitch—short, sweet, and to the point.

While it’s true that repetition can lead to ad fatigue in traditional settings, our advertising model is designed differently. Because your ad is seamlessly integrated into the content and is concise, it feels less like a repeated interruption and more like a consistent, valued part of the listening experience. Our 15-second format is designed for high impact without overstaying its welcome.

Running ad campaigns on consecutive days ensures consistent and repeated exposure, which is crucial for brand recall and effectiveness. Advertising is most impactful when your message is reinforced consistently over time. This strategy helps build familiarity and trust with your audience, increasing the likelihood that they will remember and act on your message.

Absolutely! You provide the script, and we’ll take care of the rest. Our professional voiceover talent will deliver your message in a way that resonates with our audience, ensuring it’s clear, compelling, and memorable. This allows you to maintain control over the content while benefiting from our expertise in radio presentation.

Yes. However, your commercial may be less effective if it doesn’t integrate into our content seamlessly. We will work with you to make your direct hits as effective as possible if you provide an existing commercial to use.

The purchase process is simple and straightforward:
  1. Pick Your Days: Choose the consecutive days you want your ad to air.
  2. Provide Your Script: Submit your script (up to 15 seconds in length). If you prefer, we can assist with scriptwriting to ensure your message is as effective as possible.
  3. Pay for Your Campaign: Complete your purchase, and you're all set! You'll have access to live reports and radio playback, so you can always verify that your ads are airing as scheduled and know exactly what you’re paying for.

We accept payment via credit card, debit card, or PayPal.

We offer flexible payment options to suit your needs:
  • Pay-In-Full: Pay the entire cost upfront, and your campaign will be secured and ready to run. Full payment is required for all campaigns with a duration of less than one month.
  • Monthly Pre-Payments: For campaigns running a month or longer, you can choose to make monthly pre-payments. This option allows you to spread out the cost over the duration of your campaign while ensuring your ads continue to run without interruption.
This flexibility ensures that businesses of all sizes can take advantage of our advertising opportunities.

We understand that unforeseen circumstances can occur. If your direct hits don’t air due to technical issues, power outages, or any other unforeseen interruptions, you’ll be refunded for every missed direct hit at the rate you paid for. We’re committed to ensuring you get the full value of your investment and will work with you personally to resolve any issues that arise.